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Turn browsing into buying, without the guesswork

Sagent ends the choice overload, the walkouts, and the traffic that never converts, asking what your best seller would ask and framing the answer the way that gets a yes

Built on Crobox's own product discovery engine and 10 years of shopper psychology
Everyone in guided selling claims a conversion lift. Sagent carries years of Crobox product discovery and guided selling into every conversation. We kept the receipts.
5.2x
conversion lift
16x
return on investment
604%
increase in conversion rate

The conversation

Every answer draws on your live catalogue, enriched by Crobox Data Enrichment, so Sagent starts from real product understanding rather than a guess

Powered by persuasion science

Sagent's recommendations draw on Crobox's decade of behavioural science, framed the way consumer psychology moves a decision, not just stated as fact. Your team decides which principles apply, and how strongly

Every conversation, watched and scored

You'll know what's happening in every conversation, and why

Monitoring

Every conversation is scored and flagged before it becomes a problem, on a dashboard you can customise with your own favourite metrics and charts

Ask Analytics

Ask what shoppers compared or which question kept coming up, and get the answer back as a chart, instantly

Sagent's Ask Analytics dashboard, showing conversation topics, flagged conversations, and event charts

Sagent, on your terms

You define the guardrails, tone, and business rules. Sagent stays inside them on every response, so you're always confident in what shoppers see

Guidance Prompts

Reusable rules for brand style and specific dos and don’ts, giving finer control than a single tone setting ever could
Guidance Prompts
Reusable rules for brand style and specific dos and don’ts, giving finer control than a single tone setting ever could
Guidance prompts configuration screen in the Sagent admin panel
AI Guardrails
Every response is filtered before it reaches a shopper, so what it's asked and what it says always stays on-topic and on-brand
AI guardrails configuration screen in the Sagent admin panel
Tone & Response Length Presets
Friendly, professional, consultative, or direct, concise or thorough, set the voice once and it holds without an engineering ticket
Tone and response length presets screen in the Sagent admin panel
Business Rules
Exclude the outlet range, recommend only from certain categories, or always surface sustainable options, whatever your merchandising priorities are, Sagent works within them
Business rules configuration screen in the Sagent admin panel
Guidance prompts configuration screen in the Sagent admin panel

Deploy Sagent anywhere, anytime

One Sagent, configured once, meets shoppers wherever they are

Always-on widget

A consistent way in from anywhere on the site

Ask about this product

Scoped to a single product, for the shopper already looking at exactly one thing who wants a direct answer

QR Code activation

A code by the product turns a phone already in a shopper's hand into the same expert guidance your website gives

Conversation, with visuals

Text and visual product cards together, so browsing stays visual while the guidance sits on top

More capabilities, built in

A quick look at what else ships with Sagent

Guided Setup Flow

A guided process and lightweight implementation, with our team supporting you at every step

Live Preview & Test Mode

See and test the exact configured experience before it ever reaches a shopper

Dynamic Visitor Personalisation

Recommendations adjust in real time to visitor-level data your team sends through

Adaptive Question Ranking

Questions are ranked by how much they narrow things down, not asked in a fixed, generic order

Brand Theming

Match your brand with no-code controls, or a full CSS override when you need more precision

Translations & Locale Support

Every market, every language, including the small print, generated for you

Custom Tools & Extensibility

Wire in proprietary sizing engines, loyalty systems, or other bespoke tools, built for technical teams who need it

Enterprise-grade security and compliance

EU AI Act disclosure built in
GDPR compliance
Never used to train outside models
See our security program →

Frequently asked questions

Can we start with a pilot? What does that take in cost, time, and people?

Yes, one category and one market, live in two to four weeks depending on how fast your side can turn things around. Depending on scope, typical pilots start from €7,500 over three months. Requirements: a product feed, a decision on the starting category, and one person who knows the catalog well enough to check the enrichment output, usually a few hours a week during setup.

Our store staff already do this well, and their knowledge took years to build. Can a tool really replicate that?

Your best associates ask two or three questions, listen, then translate the answers into a recommendation. Sagent runs that same pattern at 11pm on a phone, for the shoppers who will never walk into your store. The knowledge comes from your team, since we build the model with the people who know which jacket holds up through a wet autumn.

We have a product feed and access to LLMs. Why can't we build this ourselves?

You can point an LLM at your feed today and it will answer spec questions well. Shoppers ask in needs, something for wide feet that survives a wet winter, and a spec feed leaves the assistant guessing. Data Enrichment turns your technical attributes into that shopper language, and keeping it current as your catalog turns over is most of the build.

How much control do we have over what the AI says to our customers?

Sagent recommends products from your catalog, described with attributes you have approved, in your brand's tone. It has no route to inventing a product you don't sell, and when a shopper asks something outside its scope it says so and hands off. You set the boundaries before launch and review real conversations after.

Once it's running, who maintains it? Do we need someone in-house on this?

Enrichment runs continuously and flags missing or incomplete attributes with automated alerts, so gaps surface instead of sitting there. The enriched data exports back into your PIM, which improves your search and merchandising at the same time. Ownership sits with ecommerce or marketing, with a light review cadence.
Sagent recommending a product with reasoning

Ready to see Sagent work on your product catalogue?

Sagent helping a shopper find the right product