Blog

Product badging, notifications, and overlays for eCommerce - get it right once and for all!

Making your dynamic messaging the most customer-centric starts by leveraging data for personalization.

Unraveling the psychology behind luxury consumption. 

Your PDP design guide from the brains of retail psychologists. 

Are you guilty of publishing product jargon? You’re not alone. In most businesses, there is no internal process for translating technical product data into more valuable, customer-centric language. Here's how an eCommerce product taxonomy can change that.

What makes a product detail page great? Check out these twenty-six examples with tips on how to apply their tricks yourself.

Learn how to leverage Social Proof with utmost efficacy in your marketing. 

What are product attributes and benefits? Believe it or not, they are the source of academic research and studies...

An extended view of how we helped ASICS gain unique product and customer intelligence.