When products share similar features and technical specs, it’s hard for shoppers to see what really matters. Crobox’s Comparison Tool highlights the key differences shoppers care about - like ease of use, durability, or performance - so they can choose confidently without getting overwhelmed.
Why leading brands choose our product comparison tool
Simplifies decision-making
Reduces friction by clearly displaying product differences in a structured, digestible way.
Boosts engagement at a critical moment
Keeps shoppers exploring longer with interactive, inline comparisons that encourage deeper consideration.
Delivers clarity - without extra dev time
Builds shopper confidence while minimizing hesitation, returns, and costly development overhead.
How the product comparison tool works
Highlight what matters most
Attributes like fit, material, or specs are pre-configured in the admin - while the tool highlights the most relevant differences based on the shopper’s preferences and behaviour.
Highlight what matters most
Attributes like fit, material, or specs are pre-configured in the admin - while the tool highlights the most relevant differences based on the shopper’s preferences and behaviour.
Compare from any product grid
Shoppers select multiple products via a "Compare" checkbox directly on product tiles. Once selected, the products will show up in an overlay from which they can go to the side-by-side comparison page.
View side-by-side comparison
Make decision making easier with a side-by-side product comparison page. Even for the most advanced shoppers. You can configure what attributes to show and how to show them.
Part of a connected product discovery experience
Crobox’s Comparison Tool works smoothly with other experiences like the Product Advisor and Recommender. After using the Advisor, shoppers can compare their top picks side-by-side or explore similar options on the product page. With the recommender you can recommend alternative products directly on any PDP with a side-by-side comparison. Together, these tools help shoppers move from exploring to choosing.
